Tell us something about yourself. What is your niche? How did you get your idea or concept for the business?
My surreal style is family heritage. I was born in an environment that was very natural to have conversations about flying saucers, reincarnation, spirits. There was a spirit that always visited us. Her name was Sheila and she had been a nurse in World War II. She always left a delicious scent of roses in the air, which perfumed the entire house, warning that she had been there. Then my mother would say out loud: Sheila was here. Sheila has been a big part of my life. It was in this environment that I was born, grew up and this influences my work a lot because I have every freedom to see beyond, to exceed the limits because I have always been allowed that.
What are your responsibilities as a business owner?
I’ve been marketing my images now, for less than a year. I do everything, I’m still learning. I am concerned with the responsibility of doing a good job for my clients, this is very important.
What are your best selling products, what type of materials are used in your creations, how do you design your products, what makes your products stand out?
The screen images were the most sold to date. They are printed on canvas or photo paper. I think what sets my products apart is a strong concept. I start to work in photoshop and with photos or images that have free copyrights. This is very important. So, I work with the transposition of these images, their colors, light, capacity … Through what I see from that, a new image appears.
What do you enjoy most about being an entrepreneur? What’s the hardest about it?
I am a people who believe in the workforce and I know that things get worse to improve. That faith keeps me going on and on.
Who do you sell to (and how do you get customers)? What marketing tools or strategies you use to boost your sales? Are you satisfied with the results?
I sell them with the help of Etsy, on social media, in an art gallery. I am still not satisfied with the outcome of this. My audience is still forming.
Do you believe there is a winning formula for becoming a successful entrepreneur? What is yours?
The only formula for success I have is consistency. What I do is what I am. Now, there must be successful formulas that I still don’t know about.
What was the toughest moment you have experienced in your business practice? How did you succeed to get over it and move forward?
My biggest challenge is to sell and earn money to the point of surviving with this work. This is still not possible.
What inspires you when you’re creating? How do you get ideas for new products? What are some methods or tools you use to get creative?
My creative process starts in photoshop, first by choosing the images to be used. After they are chosen, I start my creative work, handling the images in their capacity, color, light. I start by highlighting one detail, then another until I form an image that I explore to a point where I see harmony in it.
Do you ship your product internationally? How do you handle postage pricing? What is the average time it takes from the order to the delivery? Do you use free shipping? If so, why? How do you package your products?
My international posts are made by Printify or ThisNew, they pack and ship. The average time is 5 to 7 days. I use free shipping for some products over $ 35.
What would you say are the key elements for starting and running a successful online business?
Perseverance, discipline, focus, direction.
What advice would you give to other entrepreneurs who are starting out?
Are you sure what you want? Do you love what you do? Do you have faith? If the answers are positive, you are on the right track.
How do you personally define business success? Is it money? Freedom? Influence? Creative expression and innovation? Something else?
It’s money, freedom to do what you like, creative expression, innovation. It is all of that and a dose of courage.
Describe your day-to-day operation. How do you manage your time?
I work with my online stores from 9:00 until 12:00. After 2:00 to 6:00 pm. When I have more time, I spend more hours, like today Sunday, and this questionnaire.
How do you plan on growing your business? What is the biggest impact on your profitability?
I would like to create collections for online stores. I would also like to work with stamping for large companies.
What are some things you did to set your shop for success on Etsy? What is one lesson you learned the hard way?
I am still creating stories, nothing very relevant I can tell. The most important thing is that I am open to learning, always.
Anything you wish to add, feel free to do so here. We value your opinion
I would very much like to be able to upload my large images to sell them. After purchasing, customers download them, but the system does not support more than 10MB. This is too little.