Tell us something about yourself. What is your niche? How did you get your idea or concept for the business?
I embarked on my first solo trip in October of 2016 when I traveled to Hawaii to celebrate my 30th birthday. Hawaii was the first time I experienced the magic that happens when you step out of your comfort zone, immerse yourself in the culture, and let go of all your fears. My time there became a catalyst for my travel lifestyle and identity. From there I went on to travel to many places and accidentally became a travel influencer.
What are your responsibilities as a business owner?
I have created and coded my own website and blog. Along with managing all my Social Media Platforms and selling platforms. I spend hours daily creating content and items for my markets.
What are your best selling products, what type of materials are used in your creations, how do you design your products, what makes your products stand out?
My best selling products are my presets. I use Lightroom and photoshop to create the photo preset effects. I try my best to market for the need of others and my sales have been great in doing so.
What do you enjoy most about being an entrepreneur? What’s the hardest about it?
I love being able to work for myself and having no one to answer to. But the hardest part is keeping up with my followers, making sure engagement Is up, and constantly reaching out to other influencers and companies to form collaborations.
Who do you sell to (and how do you get customers)? What marketing tools or strategies you use to boost your sales? Are you satisfied with the results?
I sell to everyone 18 and up. I use Instagram, Facebook, and Etsy ads. So far its been ok with creating buzz although id like more.
Do you believe there is a winning formula for becoming a successful entrepreneur? What is yours?
I believe there is a winning formula but I have yet to tap it. I do attend seminars and read a lot of books to try and help me get there.
What was the toughest moment you have experienced in your business practice? How did you succeed to get over it and move forward?
The toughest moment is the initial worry of how to get started but just pushing through and getting over that fear is the best way to go.
What inspires you when you’re creating? How do you get ideas for new products? What are some methods or tools you use to get creative?
My products are inspired by my travels and lifestyles.
Do you ship your product internationally? How do you handle postage pricing? What is the average time it takes from the order to the delivery? Do you use free shipping? If so, why? How do you package your products?
I do ship internationally. I use both the Post office and UPS. I do not offer free shipping unless multiple items are purchased.
What would you say are the key elements for starting and running a successful online business?
Planing planing planing, you cannot start anything successfully without a successful plan.
What advice would you give to other entrepreneurs who are starting out?
Make sure that you are keeping up and don’t give up after your first failure
How do you personally define business success? Is it money? Freedom? Influence? Creative expression and innovation? Something else?
Freedom and creative expression
Describe your day-to-day operation. How do you manage your time?
In the morning I go through my comments and purchases just to see if there are any changes I can make. then I make sure to go on all my social media platforms and make sure to post a picture that is relevant to my store
How do you plan on growing your business? What is the biggest impact on your profitability?
Right now I’m looking for influencers and other companies to showcase my products.
What are some things you did to set your shop for success on Etsy? What is one lesson you learned the hard way?
I named it after my successful Instagram. From there I would advertise each product on my Instagram story and the sales would come in.